Business Genius - Deceptively Simple Ways to Sharpen your Business Thinking by leading innovation consultant James Bannerman is the hotly-anticipated follow-up to the best-selling book Genius, this time focussing entirely on genius in business.

~ It offers a highly-visual, entertaining and extremely clever approach to developing, honing and sharpening key business skills and helping professionals think creatively, cleverly and outside the usual parameters

From Richard Branson and Steve Jobs to Donald Trump, all professionals have business icons they look up to with a mixture of admiration . . . and envy.

They wonder how their heroes — and high-flying colleagues — can be so good when it comes to opportunity-spotting, innovating, problem solving and overall performance.

The good news is that anyone can become a business genius — and it isn't that hard to achieve. Armed with an array of easy-to-understand yet clever ideas and highly original and powerful psychological techniques, executives at all levels can open up doors and opportunities to transform their career.

New how-to guide Business Genius - Deceptively Simple Ways to Sharpen your Business Thinking offers a comprehensive framework to sharpening business acumen and gaining a unique, stand-out professional reputation.

Written by leading innovation consultant and “creative change agent” James Bannerman — author of best-selling title Genius - Deceptively Simple Ways to Become Instantly Smarter (Pearson, 2012) — the book covers all key business skills such as creativity, problem solving, innovation and how to present yourself to colleagues, bosses and the wider public for greatest success.
Specifically, it gives readers the know-how to improve

? Themselves: boost focus, confidence, resilience and time-management skills
? Their business: drive, grow and hone competitive advantage, innovation and collaboration
? Their impact: develop influence, creativity, negotiation and leadership skills

Bannerman — who has worked with many leading organisations including British Airways, Starbucks, Rolls-Royce, HSBC and the National Space Centre — says the secret to becoming a business genius is in recognising and increasing “moments of genius”: those light-bulb moments when the mental blocks that hold people back are blasted aside.

Not only is the book — newly published by Pearson, the world’s leading education publisher — full of essential advice, case studies and clever thinking tools designed to help encourage readers to think more clearly, creatively and ‘outside the box,’ it’s also entertaining, including cartoons and illustrations specifically drawn by the author to make the ideas more fun and memorable, as well as motivational and inspiring.

By following Bannerman's sound, practical guidance, ambitious executives and aspiring entrepreneurs alike can master the cunning tips and strategies that everyone from Disney to Danone and Ferrari to Faberge are using to maximise their moments of genius.

Business Genius - Deceptively Simple Ways to Sharpen your Business Thinking by James Bannerman (Paperback, FT Publishing) is out now, priced at £12.99.