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is this strategy consulting?

 
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#0 is this strategy consulting?
 
friday
02.05.7 00:00
 
hi everyone,Ok, I would like to know if anyone here thinks this is strategy consulting, with the meaning attached by it in MBB or the Big 4 or whatever. And also why.A is an entrepreneur and making his business plan for a new firm. He is a finance guy. There's also in the team an engineer and a sales guy.B comes around to give a hand. He hears about their products and how they intend to approach the clients. B listens to what A says for good 30 minutes.Then B takes a blank sheet of paper and says "This is how I understand what you just explained to me". B starts drawing a map of products and how they relate to each other, priritising some products over others. It takes him to do this 20 minutes.Then the team talks about it for maybe up to 3 hours.All this allows the team organize all that info they have in their heads in a coherent way and put their plans in practise in an orderly way. It helps them structure in their minds all that they want to do.Was B in this case a strategy consultant?Thanks
 
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#0 RE: is this strategy consulting?
 
Hahn
02.05.7 00:00
 
I would say they were a marketing consultant in this context, although this kind of workshop facilitation could equally be covered by various types of consultants (change management, sales, finance, retail, or even operations - with a specialism in whatever products the new firm is making)It's a tough call on the basis of just one session. If given a free call, I'd have referred to person B as a workshop facilitator.
 
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#0 RE: RE: is this strategy consulting?
 
friday
03.05.7 00:00
 
Thanks for your thoughtful answer, Hahn.What more or less would have been strategy consulting for you then?:)
 
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